We Bridge Korean 🇰🇷 Beauty with Southeast Asia's Retail Market.
BIY x Beaurify is a forward-thinking distribution company on a mission to elevate health and beauty experiences across Southeast Asia.
We bring together trusted, high-quality products—from legendary favorites to exciting new brands—to make them accessible for everyone.
We make things that work better and last longer.
Extensive Retail Reach
Our widespread partnerships with top retailers ensure that brands secure prime visibility and seamlessly enter new markets.
Our large footprint connects brands directly to new markets and untapped customer segments.
Brand Empowerment
We champion both renowned household names and up-and-coming innovators, providing them with tailored strategies for maximum presence in Southeast Asia.
Digital-Driven Operations
Real-time data tracking and e-commerce integrations ensure a smooth, cost-effective path from factory to consumer.
Local Dynamics & Cultural Resonance
Each community is unique. Our localized approach aligns brand messaging with regional trends, creating authentic connections that foster long-term loyalty.
We tailor strategies to local cultures and trends, delivering success for brands and more choice for consumers.
Retail Chain Networks
Made with care and unconditionally loved by our customers, this signature bestseller exceeds all expectations.
E-Commerce Sale Partner in Cambodia
Emily (CEO) Featured in Korean Beauty News: Discussing Southeast Asia’s Retail Opportunity
Inside Meeting Room: Directly Meeting with Brands in Seoul
COSMOBEAUTY Seoul: Scouting Trends & Brands Firsthand
